Coca-Cola
Flagged · AvoidOne of the most recognized brands on earth, with a beverage portfolio spanning sodas, waters, juices, and energy drinks that reaches virtually every country. It is also one of the world's single largest producers of plastic waste.
Last updated June 16, 2026
↓ Skip to 4 ethical alternativesReasons to avoid
Issues span:EnvironmentConsumerLabor
- The Break Free From Plastic annual brand audit named Coca-Cola the world's top plastic polluter for the sixth consecutive year in 2023, with 33,820 pieces of Coca-Cola-branded plastic waste documented across 40 countries. Its branded waste exceeded that of the next two largest polluters combined.
- In Chiapas, Mexico's wettest state, a Coca-Cola bottling plant holds government permits to extract over 300,000 gallons of water per day from a local volcano basin, while more than one in three rural residents lack access to running water. An Al Jazeera investigation found the plant's wells reach 130 meters deep, far outpacing the 25-meter community wells that have been drying up since Coca-Cola began operations.
- The FTC sent warning letters in November 2023 to American Beverage, a trade group funded by Coca-Cola, after an investigation found it paid social media influencers to undermine World Health Organization warnings about sugary drinks without disclosing the industry funding. The agency called the undisclosed campaigns inadequate and deceptive.
- A federal appeals court ruled in September 2024 that Coca-Cola must face a greenwashing lawsuit over its claim that its packaging is "100% recyclable." The Earth Island Institute argued the claims were deceptive because most bottles end up in landfills, and Coca-Cola increased its single-use plastic production from 125 billion to 134 billion bottles between 2021 and 2022 despite reusable packaging pledges.
- Despite public campaigns urging consumers to recycle, Coca-Cola's trade group has for decades lobbied against expanding bottle deposit laws that recycling experts say are proven to increase collection rates. Industry watchers have called the pattern a direct contradiction: the company funds recycling marketing while opposing the legislation most likely to achieve it.
- The British Columbia Labour Relations Board issued two separate rulings in 2023 against Coca-Cola Canada Bottling for illegally using replacement workers during a Teamsters strike at its Richmond bottling plant. The company flew in workers from as far as Quebec to replace the more than 400 striking employees, which the board found violated provincial labour law.
Ethical alternatives
Beverages
Olipop
A new kind of soda that tastes like the classics but with plant fiber and prebiotics.
🌿 Natural🌿 Organic
Visit →Yerba Madre
Regenerative organic yerba mate brand (formerly Guayakí), certified B Corp and Fair Trade.
✅ B-Corp🌿 Organic🤝 Fair Trade
Visit →Zevia
Zero-calorie soda made with natural ingredients and better sustainability practices.
🌿 Natural♻️ Sustainable
Visit →Reusable Water Bottle
Drink tap water or filtered water - healthier and virtually free.
♻️ Sustainable🌿 Zero Waste
Visit →Common Questions
- Is Coca-Cola ethical?
- Coca-Cola was named the world's top plastic polluter for the sixth consecutive year in 2023, with 33,820 pieces of branded plastic waste documented across 40 countries. A bottling plant in Chiapas, Mexico extracts over 300,000 gallons of water per day while more than one in three rural residents in the region lack access to running water.
- Why are people boycotting Coca-Cola?
- Plastic pollution is the most common reason, particularly Coca-Cola's practice of funding recycling marketing while lobbying against bottle deposit laws that recycling experts say actually work. A 2024 federal appeals court ruled Coca-Cola must face a greenwashing lawsuit over "100% recyclable" claims, as the company increased single-use plastic production between 2021 and 2022 despite reusable packaging pledges.
- What are the best ethical alternatives to Coca-Cola?
- Olipop and Zevia are soda alternatives made with natural ingredients and better sustainability practices. Yerba Madre (formerly Guayakí) is a B Corp certified, organic, and Fair Trade beverage. A reusable water bottle with filtered tap water is the most sustainable and lowest-cost choice of all.


